We are asked on occasion how we conceptualized The Lost and built it to the point it is at now with the agency at the heart of this and of course, the bogs and other pieces that have been sidelined (possibly temporarily) to the projects being built in the background with a view to creating a fresh perspective and dynamic.

The progress we are making is deliberately slow, the choice to take a road less travelled was something that may not make waves or give a huge push to notoriety, it is moving the way I wanted and allowing a greater sense of accomplishment to be play out.